Raising Brows NE is a professional eyebrow care business based in South Shields. They came to us at The Marketing Advisory Service looking to increase bookings, establish a professional image, and fully rebrand their business on social media platforms such as Facebook and Instagram.
With over 25 years of experience, we were able to help Raising Brows NE achieve their goals through our comprehensive approach.
At The Marketing Advisory Service, we believe that a thorough understanding of your target audience and competitors is essential to achieving success in any marketing campaign. That’s why the first step in our process is conducting a thorough analysis of both.
When we began working with Raising Brows NE, we took the time to research and understand their target audience.
We looked at demographics such as age, gender, income, and location, as well as interests and behaviours that would be relevant to the business.
This helped us identify key characteristics of the target audience, such as their preferences for professional and high-quality services.
We also conducted an in-depth analysis of Raising Brows NE’s competitors. This helped us understand the current market landscape and identify opportunities for differentiation.
We looked at factors such as pricing, services offered, and overall brand positioning.
By understanding these elements, we were able to develop a strategy that would set Raising Brows NE apart from the competition and appeal directly to their target audience.
The insights we gained from this analysis helped us create a comprehensive social media and rebranding strategy, high-quality content and visuals, web design and development and a comprehensive booking system that effectively reached the target audience and helped Raising Brows NE establish themselves as a reputable and professional business in their local area.
Our Audience and Competitor Analysis also helped us identify opportunities to improve upon the services and promotions offered by the competition, which helped to increase bookings for Raising Brows NE.
Overall, our Audience and Competitor Analysis was a crucial step in helping Raising Brows NE achieve their goals.
By understanding the needs and preferences of their target audience and the current market landscape, we were able to develop a strategy that effectively reached and engaged their target audience.
At The Marketing Advisory Service, we understand the importance of a thorough Audience and Competitor Analysis for the success of any business. If you’re looking to improve your marketing efforts, contact us today to schedule a consultation and learn more about how we can help your business succeed.
Once we had a clear understanding of Raising Brows NE’s target audience and competitors, we developed a comprehensive social media and rebranding strategy to help them establish a professional and reputable online presence.
Our strategy included a mix of organic and paid advertising. For organic advertising, we focused on creating engaging and informative content that would appeal to Raising Brows NE’s target audience, such as tips and advice on eyebrow care. We used high-quality images and videos to showcase the quality of their services and help establish them as a professional and trustworthy business. Our goal was to not only inform their target audience but also to build trust and establish the brand as an authority in the field.
For paid advertising, we used targeted Facebook and Instagram ads that were designed to reach potential customers at the right time and place. We used the insights from our Audience and Competitor Analysis to identify the most effective targeting options and to create ads that would appeal directly to Raising Brows NE’s target audience.
We also fully rebranded the business, creating a new and consistent visual identity across all platforms. This included a new logo, color scheme, and overall brand aesthetic. This helped establish a strong and recognizable brand identity that would help the business stand out in the market.
Overall, our Comprehensive Social Media and Rebranding strategy helped Raising Brows NE to increase their social media following, website traffic and bookings.
At The Marketing Advisory Service, we understand the importance of a strong online presence for any business. If you’re looking to improve your social media and rebranding efforts, contact us today to schedule a consultation and learn more about how we can help your business succeed.
One of the keys to building a successful online presence is creating high-quality content and visuals that showcase the quality of your business and help establish trust with your target audience. At The Marketing Advisory Service, we understand the importance of this and that’s why we put a great emphasis on it when working with Raising Brows NE.
We used high-quality images and videos to showcase the quality of Raising Brows NE’s services, such as before and after pictures, videos of the services being performed, and testimonials from satisfied customers. These visuals helped establish Raising Brows NE as a professional and trustworthy business in the minds of their target audience.
In addition to the visuals, we also made sure that the content we created for Raising Brows NE was written in a way that is easy to read and understand. We used a conversational tone and a simple language, avoiding industry jargon and technical terms that could be confusing for the target audience. This made it easy for potential customers to understand the services offered by Raising Brows NE and to make informed decisions about booking appointments.
We also optimized the content for SEO by incorporating relevant keywords, meta descriptions, and tags that would help the website to rank higher in search engine results. By doing this, it helped to increase the visibility of the website and drive more traffic to the website.
Overall, our use of high-quality content and visuals helped Raising Brows NE to establish themselves as a professional and trustworthy business in the minds of their target audience and helped to increase the visibility of their website and drive more traffic and bookings.
At The Marketing Advisory Service, we understand the importance of creating high-quality content and visuals that establish trust and authority with your target audience. If you’re looking to improve your content and visual marketing efforts, contact us today to schedule a consultation and learn more about how we can help your business succeed.
Having a well-designed website that effectively communicates your services and establishes you as a professional and reputable business is essential to achieving success in the digital age.
At The Marketing Advisory Service, we understand this and that’s why we put a great emphasis on web design and development when working with Raising Brows NE. We designed and developed a simple but informative website for Raising Brows NE that effectively communicated their services, such as the different types of services they offer, their prices, and their location.
The website was designed to be easy to navigate, with clear calls to action and a seamless booking process. The website was also optimized for SEO to help increase visibility in search results and drive more traffic to the website.
At The Marketing Advisory Service, we understand the importance of having a well-designed website and comprehensive booking system that effectively communicates your services and makes it easy for customers to book appointments. We are dedicated to creating websites that are optimized for SEO and provide a seamless user experience. If you’re looking to improve your website and booking system, contact us today to schedule a consultation and learn more about how we can help your business succeed.
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